The impact of big data on firm performance in hotel industry Academic Article uri icon

authors

  • Yadegaridehkordi, Elaheh
  • Nilashi, Mehrbakhsh
  • Shuib, Liyana
  • Hairul Nizam Bin Md Nasir, Mohd
  • Asadi, Shahla
  • Samad, Sarminah
  • Awang, Nor Fatimah

publication date

  • 2020

start page

  • 100921

volume

  • 40