authors
- Nizam, Nurul Natasha Awinda Mohammad
- Yahaya, Yuhanim Hani
- Mohamad Amran, Mohd Fahmi
- Ahmad, Siti Rohaidah
- Mohd Yusop, Nurhafizah Moziyana
- Mat Razali, Noor Afiza
Benefits and Limitations of Neuromarketing Techniques in Enhancing Marketing Strategies
Conference Paper
Overview
publication date
- 2022
Identity
Digital Object Identifier (DOI)
Additional Document Info
number of pages
- 7
start page
- 231
end page
- 238